Another one from the Mars, Incorporated, but one with the largest candy love following. With 2 shops based in London and New York we are talking about the crazy merchandised world of M&Ms. These are hard sugar coated colourful button shaped candies filled with any suitable filling including milk chocolate, dark chocolate, crisped rice, mint chocolate, peanuts, almonds, orange chocolate, coconut, pretzel, wild cherry, cinnamon, raspberry, and peanut butter. Each one printed with a small letter M to represent the brand. Originated in the US, M&Ms are now in 100 countries all around the world.
“”The two “M’s” represent the names of Forrest E. Mars Sr., the founder of Newark Company and Bruce Murrie (son of Hershey’s Chocolate president William F. R. Murrie),”
M&Ms have been manufactured in many different colours over the years to appeal to a wider audience as the taste buds of the worlds consumers can change. Small changes to the recipes are also done to appeal to a wider world audience. For the advertising campaigns originally they had 5 spokes candies for the brand. Red, Yellow, Orange, Green and Blue, however there is now a 6th. In 2012 the company introduced a new spokes candy called Mrs Brown who was officially launched at the Superbowl that year.
After that huge introduction, here’s all the reviews you need to pick the right M&M packet for you. Normally we only do a single review, however because you can get different types of M&Ms I’ve decided to clump them all together. Starting off the long review is milk chocolate M&Ms.
The classic. The main candy bean. The one that started it off as they say. Forrest Mars, Sr was the son of the founder of the Mars company. He invented the idea of the candies in the 1930s when he saw soldiers eating chocolate pellets with a hard tempered shell of chocolate around the softer chocolate to prevent it from melting.
Simple brown packaging with the spokes candy Red popping out from the M&M logo. M&M milk chocolate tastes slightly different in different countries due to the taste buds of the world, however the crunchy crisp sugar shell is complimented well with the smooth, milky chocolate that’s inside. Simply delicious. Comes in snack packs, treat bags and every other packaging design you can think of when visiting the each of the stores.
M&Ms Peanut Butter
“Melt in the mouth, not your hand,” taken from the peanut M&M slogan, these little candies are the same but even more delicious. In the United States of America, majority of the population love the taste and texture of Peanut Butter. The salty, sweet paste has been one of the shopping essentials for generations and in 1991, Peanut Butter M&M’s were released. These candies have peanut butter inside the chocolate centre and come in the same colour scheme as the originals, however in 2013, the size of the peanut butter M&M has become smaller. Here at Candy Crash Test I believe this was a good move.
The peanut butter has a strong flavour and sometimes can overpowers the chocolate flavours inside the candy shell. The combination is good, however on the other hand eating a couple of these can make you feel sick due to the strong flavours competing. Once the feeling has gone though, you find yourself eating another hand full of these little candies. A great flavour, just one to nibble on rather than scoff.
M&Ms Mint Dark Chocolate
Instead of being in the usual colours you would usually find in a M&M packet, these M&Ms are actually different shades of green to coincide with the mint flavour these little candies have inside them. The packaging is green and when put with the rest of the different packaging is one of the most feminine looking with Ms. Green looking fabulous infront of the pale green background.
The flavour is packed full of mint and a has a good punch of dark chocolate thrown in. You can eat away at these without feeling sick or having the feeling of a heavy stomach ache. A perfect match of flavours. There’s a lovely minty after taste that goes on and on forever. Definitely one of Candy Crash Test favourites from the M&M range. A must buy if you ever see it on the candy shelf whether male or female.
“Crunchy, salty, sweet,” and that’s exactly what these little guys are. These were brought out in 2010 and are the same size as the peanut M&Ms. The pretzel pieces inside the M&M gives them a different texture and adds saltiness to the milk chocolate creating a different dimension in flavour. Slightly odd, but same as the others in the range, they are hard to put down once you start munching them. These are perfect if you want something savory but still want the added bonus of chocolate.
M&Ms Carrot Cake
The latest edition to the M&M range. We assumed these were for the Easter period as Mrs Green is looking fetching in her white bunny ears. White chocolate candies in green, white and orange sugar coats representing the colours of carrot and white icing. On opening the bag a sweet cinnamon smell hits your nostrils. Artificially flavoured. As soon as the teeth crack the outer shell the white chocolate begins to melt and create the spice flavour that was smelt earlier. Once the main candy melts away and down your throat you get the creaminess and hint of a cream cheese frosting. Pleasantly these little M&Ms do taste just like carrot cake that you can purchase in supermarkets. Realistic and yet not overly sweet on the palette. A great edition to the M&M family shame it’s only limited edition.
Another limited edition for the Halloween season and with Red on the front dressed up like a traffic cone. White chocolate based, naturally and artificially flavoured candy corn M&Ms. Made with orange, white and yellow outer shells. Our Candy Crash Test lab rats weren’t head over heels in love with these. Unfortunately they were quite disappointing. On opening the bag of these, a scent was unidentifiable. The flavour didn’t really resemble candy corn at all either. It was a very dull fruit flavour, which then was over taken by the white chocolate. Overly sweet even one of the lab rats feared their teeth would fall our due to the over sweetness.
M&M Birthday Cake
This little number was picked up a few weeks back at one of the UK’s comic conventions. Now you can celebrate your birthday whenever you fancy with these in your pocket. Based on a sweet vanilla butter flavoured cake with loads of colourful sugar strands sprinkled on the top. They are pretty much based on the original plain milk chocolate M&Ms with the same size, made from actual chocolate and sticking with a similar colour pallete. Biting into these was a pleasant experience. A strong chocolate flavour with an evolution into a butter cream flavour which wasn’t over powering. Zero chemical taste was also a big bonus on these. Could of easily over egged the flavours.