Originated in Sweden and Norway in 1953, the Daim bar is a thin butter almond slice covered in milk chocolate. Before 2005 Daim was known as Dime in the United Kingdom and in Swedish this crunchy confectionery was known as Dajm. The brand is now owned by Mondelēz International. Daim bars imported from Sweden are sold in IKEA stores in many countries, although IKEA America and Europe discontinued the product in 2011. You can also get a Daim ice-cream cake dessert from IKEA still.
The bar “Daim” was created after research into a similar product produced by the American company Heath. After refusing to give away the ingredients and the license, it was tested in Stockholm in 1952 with success. In 2007, a ‘Limited Edition Cappuccino’ Daim bar was released as well as a forest fruit bar, Coke Daim, White chocolate Daim, Dark chocolate Daim, Blueberry Daim and a Lemon-orange Daim.Daim is one of the favourites here in the Candy Crash Lab. It hits the spot every time. As a small bar its packs a lot of flavours and textures within itself.
Packaging is bright red with a contrast of blue for the name. Normally sold either individually, or in a pack between 3/4 bars.
On opening, it’s thin to the eye and smells quite sweet to the nose. You can either melt the chocolate off the slab of butter almond then munch the centre or you can crunch your way through the bar with a stab of the teeth. Each combination brings you a dance of rich buttery flavour with smooth silky chocolate on your tongue.
Pieces of butter almond get stuck in amongst the teeth, but are easily set free after dissolving in the mouth. The bumps in the chocolate covering creates more texture for the taste buds to feel. A great snack any time of day, a great pick me up and a great all round chocolate. It’s easy to crave another one. Also a great chocolate to bake with. Here’s a few to get you going…